Decision Support in Complex Market Mechanisms
- Efficient Computational Strategies for Dynamic Inventory Liquidation, Mochen Yang, Gediminas Adomavicius, Alok Gupta. Information Systems Research, forthcoming.
- Designing Real-Time Feedback for Bidders in Homogeneous-Item Continuous Combinatorial Auctions, Gediminas Adomavicius, Alok Gupta, Mochen Yang. MIS Quarterly, forthcoming.
- Providing Real-Time Bidder Support in Multi-Item Multi-Unit Combinatorial Auctions, Gediminas Adomavicius, Alok Gupta, Mochen Yang. working paper.
Decision Support in Statistical Inferences
- Mind the Gap: Accounting for Measurement Error and Misclassification in Variables Generated via Data Mining, Mochen Yang, Gediminas Adomavicius, Gordon Burtch, Yuqing Ren. Information Systems Research, 29(1), 4-24, 2018.
- Using Data-Mined Variables in Causal Inference Tasks: A Random Forest Approach to the Measurement Error Problem, Mochen Yang, Edward McFowland III, Gordon Burtch, Gediminas Adomavicius. working paper.
Dissertation and Related Research: UGC and Engagement on Social Media Brand pages
- Understanding User-Generated Content and Customer Engagement on Facebook Business Pages, Mochen Yang, Yuqing Ren, Gediminas Adomavicius. Information Systems Research, forthcoming.
- Engagement by Design: An Empirical Study of the “Reactions” Feature on Facebook Business Pages, Mochen Yang, Yuqing Ren, Gediminas Adomavicius. under review.
- Social Media to Engage the Global Market: Understanding Cultural Differences in User-Generated Posts on Facebook Business Pages, Yuqing Ren, Maria Rodas, Carlos Torelli, Mochen Yang. under review.